Huawei’s Phone Market Share to Slump to 4% in 2021,
Says TrendForce
Bloomberg News
November 24, 2020, 2:09 PM GMT+8
In this article
Huawei Technologies Co.’s global smartphone market share is
expected to fall to just 4% in 2021, a precipitous drop for the company that
this summer ranked as the world leader in shipments.
China’s
telecommunications giant will account for 14% of the market this year and then
drop to less than a third of that, TrendForce researchers said Tuesday. A
sustained campaign of sanctions against Huawei from the U.S. government has
resulted in the company losing access to key software, chip design and
manufacturing partners, depriving it of its technological edge.
The Honor budget phone division that Huawei recently announced it
is selling to
a government-backed consortium in Shenzhen will take 2% of the market next
year, constrained by its own component shortages and uncertainty around
sanctions, according to an article posted on TrendForce’s WeChat account.
Downhill From Here
Huawei's market share may evaporate in 2021 while rivals gain
The forecast points to other established Chinese brands like Xiaomi Corp. and
Oppo stepping in to fill the void left by Huawei, benefiting along with Apple Inc.’s
iPhone sales. Together with the newly independent Honor, the rest of China’s
smartphone makers are likely to expand production targets and compete
aggressively for the newly vacated space, TrendForce said.
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